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Video Transcription: In this video I want to briefly introduce our next major topic which is email marketing email marketing consists of two main actions that you're gonna do most people think of it as just the first one which is simply to send people your emails selling things and really it's starting with the number the second thing that autoresponder the autoresponder is a sequence of emails that you write that go out to every single new subscriber for your email newsletter so so the first time first day somebody subscribes they get the first one and the next interval they get a second email 30 male for female and this is made to educate your email subscribers about what you're all about and what they should expect and why your offer or product is the right one for them and why it's so good so that by the end of this autoresponder they end up buying what you're selling and of course on the regular basis you wanna send email to continuously re-engage subscribers that's the first point and if you reach them and make them open your emails read them be interested in what you're saying then whenever you have something to promote or sell they'll be much more likely to buy from you so that's the power of email marketing the autoresponder continuously engagement and then eventually getting people to buy from you.

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