Common question: Should you have a blog?

Lesson Details:
October 07, 2020


I: Introduction

A: Seo and social media marketing strategy

There are many SEO experts that usually give advices about how to optimize a website for search engines. And there are people that usually tell about social media. But what about the common question: should you have a blog?

II: Body

A: common question: should you have a blog?

First of all, we should clarify what a blog is. The definition will be: a web based journal or diary written by an individual or group and typically published on the Internet. A blog is usually updated regularly with new material and allows readers to leave comments. As we see, a blog is a kind of diary. It’s a place where we can express our thoughts and feelings. Some people use it to share their experience. So, what do we get from a blog? We can attract customers and improve our ranking in search engines like Google.

First of all, we need to keep in mind that our goal is not to create a blog just because everybody else has one. Our goal is to make money and to help customers learn about our products and services and trust us. We should create a blog where we can answer customers’ questions and solve their problems. This way we can improve our customer service and we will get more clients. By creating a blog we can also improve our ranking in search engines like Google. In fact, blogs are treated as authority sites by Google. Having a blog means that Google takes this site seriously and considers it as an authority site. If our site ranks better in Google then it means that our site will rank better in other search engines, too. Blogs are considered as the best type of content in terms of SEO because they are very relevant and targeted for a specific topic. From our point of view, the answer to the question “Should I have a blog?” is YES! Having a blog is not difficult these days because there are so many free blogging platforms available on the internet. You don’t have to worry about your design, you don’t have to worry about your hosting because there are plenty of hosting companies who offer free hosting packages. Just remember that if you want to rank well in search engines then keep your posts up-to-date and add relevant keywords in your posts when appropriate. People love blogs because they are personal and they give answers to their questions in a simple way. Also, people feel safe using blogs because they know that they will see the same information every time they visit the website.

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