Social media marketing is not an easy topic to discuss, but it is necessary for businesses to adopt this strategy in order to compete in the global market. Social media has many advantages, and therefore it serves different purposes for different people, businesses, companies, organizations, etc. (Joe, 2017). For example, some people use social media platforms to entertain others while others use it to make money; some people use social media to play games while others use it to create job opportunities. The bottom line is that social media is a wonderful invention that uses internet to connect billions of people around the world through online communities.
I: Seo and social media marketing strategy
Social media marketing strategy is essential for businesses that want to grow in today’s competitive global market. Studies have shown that the number of social media users is growing rapidly, and therefore businesses should consider using this form of marketing to reach out to potential customers. According to the report published by Nielsen in May 2017, approximately 2.5 billion people are using social media to share information with friends or family members. The report also highlighted the fact that about 67% of the total Facebook users use Facebook daily while about 49% of the total Twitter users use Twitter daily (Huang, 2017). Therefore, it is clear that social media marketing strategy is important in any business, and every business should use social media marketing in conjunction with search engine optimization in order to get more traffic in its website.
A: Social media marketing exercise that can get you significant traffic
Using social media can help businesses to get significant traffic when they are using the right approach. One example of this is using visual content on social media platforms because pictures are more likely to get more clicks than text. Another way of getting more traffic through social media is through video marketing because videos will get more attention than pictures. Also, creating a community of followers on social media platforms will help businesses get more traffic in their websites since more people will go look for information about businesses and products they like. Since social media marketing is crucial for businesses, it is important for them to understand how to use social media effectively.
B: Keywords and hashtags
Keywords and hashtags are very important for businesses that want to get significant traffic through social media. Keywords and hashtags help businesses get traffic from relevant audiences since most social media users will look for posts that contain keywords or hashtags related to their interests or activities. Therefore, it is important for businesses to focus on writing posts that include keywords and hashtags related to their products and services. Keywords and hashtags play an important role in social media marketing strategies because they help businesses get more traffic in their websites.
C: Images and videos
Images and videos will play a significant role in social media marketing strategies for new businesses that want to succeed in the global market. Businesses need to focus on creating high-quality images and videos if they want to succeed in the global market because most social media users will only click on photos and videos that look good. Therefore, it is important for businesses to hire professional photographers and videographers if they want to create high-quality images and videos because this will help them save a lot of time compared with doing the whole process themselves. It is also important for businesses to post a variety of images and videos on their social media pages so that they can attract different types of audience from different geographical locations.